Experience it. Love it. Brand it.

How It Works

Discover how Sjolie White Label has made it effortless for hundreds of beauty brands to launch their own exclusive product line.

Rows of bottles with printed custom labels
Successful partnerships
2,481
Years in sunless tanning
20+
Product satisfaction rating
100%

White labeling

What is white labeling?

White labeling is a widespread practice in which products made by one company are rebranded and sold as the creations of another.

Compared with the commitment and investment of contract manufacturing and bespoke product development, white labeling is a streamlined, efficient, cost-effective route. It gives startups and beauty businesses a fresh way to expand their product lines while creating an additional source of revenue.

How it works

Three steps to your own line.

  1. 01

    Shop our collection

    Enjoy a seamless online ordering experience. Select samples or products, choose quantities and check out. Explore professional spray tan solutions, at-home retail and enhancers.

  2. 02

    Create your label

    Download the free template for each bottle and have your designer create your label; we'll help you find the right template. Print and apply the labels yourself, or order printing from us and have us apply them in house.

  3. 03

    Start selling your products

    Launch your custom-branded products to your customers. Build a lineup that fits your business, then promote and market an exclusive product line that sets you apart.

Why white label

Built for your business.

Amplify your brand presence and profitability with Sjolie White Label, the gateway to quality beauty products tailored to your vision.

  • Enhance your revenue and expand your business

    White labeling requires no prior experience. We've simplified the process so you can boost revenue and open additional income streams, offering products tailored to your customers' needs and scaling as you grow.

  • Optimize profitability and effortless upselling

    Raise your margins compared with selling other brands or funding costly manufacturing. Increase your earnings with each transaction by offering complementary products alongside your services. Upselling your own branded products to loyal customers is simple and more profitable. No binding contracts, no price minimums, low MOQs and competitive pricing.

  • Cultivate your brand and nurture customer loyalty

    Stand apart with exclusive products competitors can't replicate. Customers who value your business trust your recommendations, and our online purchasing makes it easy to get quality products into their hands.

  • Unwavering commitment to quality

    Deliver top-quality products without developing your own formulations. White-label products meet the same rigorous quality standards, often with identical active ingredients. Sjolie products are made from naturally derived ingredients, vegan, cruelty-free and paraben-free, and crafted in FDA-licensed, OTC-certified facilities.

From order to launch

What to expect

  1. 01

    Create an account and place your order

    White Label orders are processed Tuesday to Friday. Orders take 3–5 business days to process before shipping, then 5–7 business days in transit.

  2. 02

    Prepare your label

    Your designer creates your label on our templates. Print it yourself, or send us the artwork to print.

  3. 03

    Bring your vision to life

    When your unlabeled products arrive, apply your labels and prepare them for market, or have us apply them before your order ships.

  4. 04

    Quality check and launch

    Run a final quality check to make sure your labeled products meet your expectations, then launch.

  5. 05

    Market and flourish

    Promote your branded products to your audience and let your unique offering stand out.

  6. 06

    Stay connected

    We're here throughout your journey for assistance, updates and new products to explore.

Questions?

Want an expert opinion?

Explore our Frequently Asked Questions, or reach out to one of our Project Consultants for personalized guidance.